Top Trends Shaping the Car Dealership Industry in 2025
Car Dealership Trends Making Waves in 2025
Many aspects of consumerism have gone digital, and the auto industry is no exception. Modern car buyers want fast, convenient auto purchasing experiences. They want to access the latest technology and vehicle features and aren’t afraid to take out auto loans to afford the best, newest models.
If your car dealership wants to stay competitive and continue appealing to customers, consider adopting these 2025 car dealership trends in your business.
Growing Interest in Electric Vehicles
Electric vehicles have slowly risen in popularity over the past decade. For many car buyers, owning an EV wasn’t a priority until recently. But because more manufacturers have begun producing affordable EVs and hybrid vehicles, these cars have become more accessible to the average buyer.
Your dealership should consider this trend when stocking vehicles. Offering a broader range of EV models will help you keep up with consumer demand. You may also consider adding EV charging stations to your lot and educating buyers about the benefits of these vehicles.
AI-Driven Pricing
AI has impacted virtually every industry over the past few years. Many car dealers have begun using AI to intelligently determine pricing.
Artificial intelligence tools can quickly analyze vast amounts of real-time market data and determine the right prices for your vehicles based on factors like:
- Supply
- Demand
- Profit margins
- Competitor pricing
Implementing this type of technology can help you determine the best prices for each of your vehicles.
Digital Showrooms and Contactless Transactions
The in-person car dealership experience is slowly becoming obsolete in favor of digital transactions. More and more customers are looking to avoid the stress of negotiating with a car salesperson and resisting persuasion tactics. While you’ll still get in-store customers, your dealership should also consider following the car dealership trend of offering digital, contactless transactions.
Start by uploading the details of each vehicle to your website so that customers can browse your inventory before they arrive. If you want to go a step further, integrate purchasing software into your website to streamline online vehicle purchasing. Customers can then come to the dealership to pick up the keys.
Not everyone will be interested in buying a vehicle sight unseen, but offering online car sales makes your dealership more accessible to a wider audience.
Vehicle Subscription Services
Everything comes with a subscription fee these days, including many modern vehicles. Incorporating subscriptions into your pricing model can help your dealership stay profitable when sales are low.
Some dealerships offer a monthly fee-based program that covers maintenance, repairs, and even insurance. Others have expanded leasing opportunities to include all the costs involved in car ownership, making it simple for owners to pay all associated fees. Consumers can even access a lineup of vehicles, switching their car for a different model at will.
Additionally, certain cars come with subscriptions for features like Apple CarPlay, roadside assistance, built-in Wi-Fi, and other smart features. Sometimes, the manufacturer receives these subscription fees, but other times, dealerships are able to incorporate them into their pricing structures.
Turn to Edge Financial for Hassle-Free Dealer Financial Services
One of the final car dealership trends to be aware of is seamless financing. At Edge Financial Services, we make it easy for car buyers to receive the financing they need to drive home with their dream vehicles.
Contact us to learn more about our hassle-free dealer financial services and how we can help increase your sales.
